Michael Jackson fans who bought tickets for his This Is It 50-day tour, would get their money back, eBay confirmed. About 750,000 tickets were sold for the series of 50 "comeback" concert performances by Michael Jackson, which were intended to take place beginning on 13 July 2009, at The O2 arena in London and continue throughout the year.

Each performance would have had a maximum capacity of 23,000 — it was estimated that more than one million people would have attended the shows. Randy Phillips, president and chief executive, AEG Live, (the organiser of Michael Jackson's concerts) stated that the first 10 dates alone would have earned the singer approximately £50 million.

eBay said, "The sad news of Michael Jackson’s death has left fans of the King of Pop bereft. eBay is committed to ensuring that no buyer is left out of pocket as a result of the unique nature of the event and will ensure all buyers on the site can receive a full refund for their ticket purchase."

On this basis, eBay and PayPal is extending its Buyer Protection to all Michael Jackson concert ticket purchases bought on eBay. The company will also help sellers by refunding eBay’s sales commission when they refund buyers for Michael Jackson ticket sales.

Final details of how buyers and sellers can work with eBay and PayPal will be announced early next week.

The O2 arena issued a statement indicating, "Full ticket refund information and procedures will be released early next week for all Michael Jackson This Is It shows."

Barry's Tickets Service also released a statement, "In light of the tragic news on Michael Jackson, all tickets purchased through www.BarrysTickets.com will be 100 per cent refunded directly to fans. Please e-mail us at info@barrystickets.com or contact us at (800) 348-8499. We will be in touch with everyone in due course."

Jackson died on 25 June 2009, following a cardiac arrest, 18 days before his planned first show.

AEG Live, who persuaded Jackson to sign up for the shows, is currently facing a liability of up to £300 million and an empty venue for the next nine months.