Reb'l Rihanna

Rihanna. Photo courtesy of PA Photos

RIHANNA is set to launch her first fragrance entitled Reb'l Fleur at the end of January 2011. Named after a nickname given to Rihanna by her grandmother when she was growing up in Barbados, the new perfume has been described by the singer as being "like high heels with a short, flirty dress", reports WWD.

The intensely fruity fragrance contains notes of red berries, plum and peach, Hawaiian hibiscus flower, coconut water and violet, and has been created to reflect Rihanna's roots in Barbados and current life in New York and LA.

It appears it was only a matter of time before Rihanna joined the likes of Britney, Kylie and Katy Perry in producing a perfume - the singer is said to have the habit of mixing fragrances together to develop her own signature scents. Reb'l Fleur will initially launch in Macy's stores across America on January 25 in time for Valentine's Day, with an international roll-out expected three months later.